Many outlets (Reuters, PC World, TweakTown, etc,...) are reporting that Trend is going to e developing and selling Security as a Service (SECaaS?) via it's ProtectLink Protect Gateway offering. I found the best description of the offer at the Cisco site. With this new software on your Internet router Trend will be able to push updates whenever they become available. Is this a great thing? In my opinion potentially yes! It's a great thing because most everyone I know NEVER looks at the software on their Internet gateway device unless it's broken.
If the software offered by Trend is stable (and I have to think that Linksys is going to make sure that it is) and the Linksys hardware has enough processing power to find and knock down threats (that's a whole other story) then this will be tremendously helpful for many Internet connected; Internet reliant businesses. And I said BUSINESSES because no matter what the start up costs this IS NOT going t be cheap. What about shared Internet settings (community centers, public wifi hotspots, etc,...)? Any kind of Firewalling or filtering in a public setting is not easy to explain to users. If you block one person from downloading a "funny picture" (no matter the malware behind it) you create the potential for a Constitutionally guaranteed (at least in the eyes of the blocked party) infringement event.
This should be interesting.